Wednesday, April 7, 2010

Nike to air new Tiger Woods commercial as advertisers begin returning

As Tiger Woods has come back to the PGA at the Masters, so, it seems, have advertisers come back to Tiger Woods. Nike is set to air a TV ad on Wednesday featuring Tiger Woods and the voice of his late father, Earl.

The new television commercial will air on ESPN and the Golf Channel on Wednesday night and Thursday. The black-and-white ad is more about Tiger's affairs then his return to golf (or about Nike shoes), as they feature Earl Woods' voice asking Tiger about responsibility, as Tiger stands looking somber.
"I want to find out what your thinking was; I want to find out what your feelings are. Did you learn anything?"
Watch the ad below. What do you readers think? Was this simply spin doctoring?

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