Friday, January 8, 2010

Starbucks Embroiled In Aztec Image Use Issue With Mexico

Starbucks has pulled a mug from its retail stores after a claim by Mexico that the coffee company has violated its intellectual property rights. The claim is for a line of coffee mugs showing pre-Hispanic images.

The mugs contained images of the Aztec calendar and a pyramid from pre-Aztec ruins near Mexico City. They have since been removed from shop shelves.

Meanwhile, Starbucks says it is working with Mexico to resolve the issue as quickly as possible. The government archaeological agency said Wednesday it will decide by next week whether Starbucks will be required to pay any fees.

Starbucks itself said it feels the supplier of the mugs did due diligence in this matter. The company reported tried to get necessary permits, but never received a response.
Ads by AdGenta.com

No comments:

Post a Comment